Red or white, Ambassadeur is produced by combining natural fortified wines, made from fresh grape juice kept for at least two years in barrels and aromatised with orange, Curacao or vanilla flavourings. With an alcohol content of 16°, this wine-based aperitif, created in 1936 by Pierre Pourchet, is drunk straight, with a little lemon or orange zest. The leader in the quinine tonic wines sector, Ambassadeur is in third place in the wine-based aperitifs market*.

*source IWSR 2005

Ambassadeur is an "Aperitif à Base de Vin" (ABV), or Wine-Based Aperitif. More information on ABV wine-based aperitifs: They must contain at least 75% of wine matter (wine and/or partly fermented grape must). They may be sweetened, coloured (mainly with caramel), and flavoured with natural substances and possibly vanillin. The percentage of alcohol by volume achieved must be between 14.5% and 22%